Content Strategy Matters
Part One of a New Content Strategy Series – Much has been written about search engine optimization and how it is publishers and marketers can leverage what is known (and unknown) about the underlying algorithms at work within Google, Bing and Yahoo search to get at better ranks in results pages. As much has been...
Understanding the Cloud
The Future of Publishing – Those who are engaged in publishing enterprises, who include traditional and emerging publishers, but also brand and consumer marketers, are increasingly concerned with making their work more efficient and effective. And they’d like to improve their bottom-line outcomes as a result. Most are either moving to cloud-based solutions or considering...
Welcome to pubOS.org
Welcome to pubOS.org – a resource for publishers and marketing professionals about the publishing operating systems (pubOS) marketplace. PubOS refers to cloud-based technologies, media and services that enable the full range of digital publishing activity, regardless of delivery channel. PubOS.org features up-to-date information, best practices and resources. Photo: Thomas Hawk